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The Absolute Website Building Guide For A Successful Pest Control Marketing

The Absolute Website Building Guide For A Successful Pest Control Marketing

Is your pest control business sales running dry? You might need to revisit your pest control marketing plan. Do you already have a website? If none yet, now is the perfect time to include this potent tool in your marketing strategy. Building a website may seem daunting. Many tools and tutorials are now available to make a website from scratch. You no longer need to be intimidated by large enterprises with professionally built websites because you can make your own regardless of your technical experience level. All you need is to study the process. With this article, you will learn how to build a website from scratch.

Pick The Best Website Builder

Website builders have become so popular because of the convenience they offer. Gone are the days when HTML (Hypertext Markup Language) and CSS (Cascading Style Sheets) were required to create a website. No need to burden yourself with technical jargon and the complex process of website building. Here are some of the most popular website builders.

  • Wix
  • Webnode
  • Squarespace
  • Jimdo
  • Weebly
  • WordPress
  • Strikingly
 

You may check these tools to identify which one has the best features for your needs.

Subscribe To A Plan

After choosing the perfect website builder, the next step is to sign up for a plan. Every website builder offers different prices, and these rates depend on how comprehensive you want your site to be. If you prefer a simple website, you may sign up for low-cost plans. But if you desire a more competent site, you may go for the costly ones. No idea what to choose? We recommend you start with a cheaper plan. If you deem you have found a suitable website builder, it will be easier to upgrade. There are also trial plans you may try.

Select A Relevant Domain Name

Choosing a relevant and unique domain name is essential.

Here are some of the important tips to keep in mind:

Make it relevant – if your business is pest control services, your domain must contain keywords about the services you offer.

Make it easy to remember – when choosing a domain name, the goal is to remember it easily. So, make it short and easy to memorize.

Verify the domain name – The website builder allows you to confirm if the domain selected is available.

Choose A Great Design Template

Your website builder has tons of template designs to choose from. The type of website and industry classifies these templates. Don’t worry because your website builder will help you with this process.

Personalize The Template Design

Now, here comes the fun part. Personalizing the template design will help your website stand out and may boost your pest control marketing plan. The website builder guides you with this stage, but your creativity may set your website apart from the rest.

Here are some of the elements you can customize:

  • Font size and color
  • Menus and contact form
  • Images and videos
  • Color palette or theme
  • Web Pages (Add new)
 

Upload Interesting Content

The website’s content plays a significant role in the success of your pest control digital marketing strategy. The content should not only be exciting and worth reading, but it must also be SEO-friendly. Let’s go over some of the best practices to optimize content:

  • Use the best keywords – you may use a keywords research tool for this process.
  • Incorporate the keywords naturally on the content.
  • Use H1 for the title and H2 for the subtitles.
  • Use relevant secondary keywords.
 

Preview and Publish Your Website

Now everything is in place; the next step is to get a preview of how your website looks like. Take a great look at the website and evaluate each page and feature before hitting publish. Don’t worry if you notice rough edges after publishing the site because you can still make adjustments.

Pretty simple, right? Do you think you will be able to follow these steps easily? Will this idea be a great addition to your pest control marketing strategy? Please share your thoughts in the comment section.

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