Follow Us on Social Media:

GMB (Google My Business)

What is Google My Business and How Does It Work

 

Keeping up with the trend is important for businesses to be successful. Marketing with the use of the internet is the most common and the most effective way of marketing, and that’s why businesses should learn how to keep up with them.

 

When you want your business to be seen online, you should definitely sign up for Google My Business.

 

Google My Business: An Introduction

 

So what is Google My Business? It is a free tool powered by Google that helps businesses manage their appearance and visibility in Google Search and Google Maps. It is proven to be an effective tool because our business might appear as they search when potential clients search for recommendations. All businesses aim to be seen in Google as people usually use it to search for goods and services.

 

Benefits Of Google My Business Listing

 

1.Appearance In Google Search And Google Maps – Once a client searches for a service, Google search and Google maps are the most reliable sources. The client is given a narrowed suggestion in Google search, and Google maps narrow down the proximity of the suggestions. In most cases, potential customers will always go to businesses near them, which increases the chance of being visited.

 

2.Reliability – Google is still a trusted search engine in the world. Whatever appears in Google is reliable in the eyes of the clients. If your business appears in Google, Google has fully verified your business. Therefore, you are worth your spot in the rankings. More clients choose the business they see in Google because they feel secure, and they feel that the company is not a fraud.

 

3.Increase Website Traffic – Businesses are advised to have websites to showcase their goods and services. When your business is visible in Google, you expect to see an increase in website visits. What good does that give? An increase in website traffic could lead to an increase in sales. People who usually visit your website will most likely make a purchase.

 

4.Earning A Spot In The Google Local 3 Pack – The Google local three-pack is the first three businesses suggested by Google during a search. It used to be seven, but now, Google has trimmed it down to three. When you have a GMB listing, being in the local three-pack matters a lot because most clients do not click on the ‘see more’ button. They usually go for what they see first.

 

5.Improves Your Ranking – As mentioned above, being in the local three-pack is essential, but not all businesses reach that spot. Some land on the first page but not in the first three spots. Being on the first page of Google is already a great advantage for your business to prosper. When you have a GMB listing, your rank in searches will go higher and reach the top spot.

 

6.Free Marketing – Google has not required businesses to pay an amount in making a listing, so businesses should take advantage of this one. The power of Google is very strong, and it is good to advertise for free on a solid platform.

 

Google My Business: An Introduction

 

So what is Google My Business? It is a free tool powered by Google that helps businesses manage their appearance and visibility in Google Search and Google Maps. It is proven to be an effective tool because our business might appear as they search when potential clients search for recommendations. All businesses aim to be seen in Google as people usually use it to search for goods and services.

 

Steps to Make A Google My Business Listing

 

The best thing to do is to make your Google My Business listing. Here are the steps you could follow:

 

1. Go to Google My Business

 

2. Sign in using your existing Google account, or you can also create one

 

3. Fill in the name of your business

 

4. Fill in your service area

 

5. Choose the best category for your business

 

6. Enter your website, your address, your phone number

 

7. Verify your business and choose the best way of verifying

 

8. Click the word Apply

 

Ensure that your Google My Business is optimized because it will bring more benefits to your business. It helps increase customer engagement, increases website traffic, gains more clients.

 

Optimizing your Google My Business Listing

 

1.Complete your NAP – The three basic information is essential for your business to be seen. Make sure that you put the right address and phone number so that your clients will go to you.

 

2.Get Verified – When you are verified, Google acknowledges you as a real business. When you are verified, you can do more in your Google My Business listing.

 

3.Complete your profile – Inform your clients about the hours that you are operating. Also, put your website to inform them more about your business.

 

4.Ask for client reviews – These days, clients check on reviews before making a purchase. So reviews are vital for your business. Most importantly, answer the reviews that you have received.

 

5.Answer questions – Feed your client’s curiosity by giving them the right answer to their questions. If you satisfy them with your answers, you are sure to have a new customer coming.

 

6.Post pictures – Upload non-edited pictures that talk about your business.

 

By starting your Google My Business listing, you are sure that you can start marketing your business as easy as one, two, three. It is the best online marketing tool for free, so all business owners should try making their listing now.

We help businesses just like you grow with our top ranking websites. Rent yours now…
HTML tutorial